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Many online daters enlist their friends in an effort to put their best digital foot forward.Some 22% of online daters have asked someone to help them create or review their profile.Hot or Not is a rating site that allows users to rate the attractiveness of photos submitted voluntarily by others.The site offers a matchmaking engine called 'Meet Me' and an extended profile feature called "Hotlists".In 2007 Because Im launched and deleted anyone with a rating below 7 after a voting audit or the first 50 votes (whichever is first).In 2005, as an example of using image morphing methods to study the effects of averageness, imaging researcher Pierre Tourigny created a composite of about 30 faces to find out the current standard of good looks on the Internet (as shown above).One factor behind the substantial growth among younger adults is their use of mobile dating apps.
The site was founded in October 2000 by James Hong and Jim Young, two friends and Silicon Valley-based engineers. The site was a technical solution to a disagreement the founders had one day over a passing woman's attractiveness. Within a week of launching, it had reached almost two million page views per day.
Both graduated from the University of California, Berkeley in electrical engineering, with Young pursuing a Ph. Within a few months, the site was immediately behind CNET and NBCi on Net Nielsen Rating's Top 25 advertising domains.